What Is Digital Marketing?
Are you confused by the many new and Houston SEO confusing terms associated with digital marketing?
Whatever happened to good old fashioned media such as print, radio and TV?
Unfortunately, the fact is, people have been moving away from traditional media and are now giving more of their time to the internet and mobile phones. So whether you like it or not, knowing how to market through the new media is necessary.
Take a look around you. How many people do you see using a mobile phone? They are practically everywhere!
People are using their phones to play games, watch videos, communicate with friends and get online. Smart phones like the iPhone are changing the way sales messages are conveyed and can be conveyed.
Where people were used to Dallas SEO accepting ads passively in the past, today they have evolved to either shut them out or interact with them. We definitely want the latter. And the digital marketing route allows us to do exactly that through engaging mobile applications or interactive digital content on the web.
Whether you like it or not, the digital revolution has arrived and if you don't want to be banished to oblivion, you have got to learn how to sell effectively to the digital generation!
Digital marketing covers a broad spectrum of marketing avenues.
At the heart of digital marketing is the internet and smart SEO Company in Toronto phones. The internet is the universe in which information is disseminated and the smart phone is the medium through which the audience connects to the internet.
Therefore, Digital marketing = Internet marketing + Mobile marketing
The good news is - it can be so much more affordable and cost effective in comparison to print, radio and TV marketing.
In print, radio and TV, you cannot target your listener or viewer and you will never know who saw your ad, who responded or who bought.
In digital marketing, there is minimum wastage in marketing money and you will always know the outcome of your marketing campaign if you plan ahead of execution. You will find out who saw your ad, who responded to it and who bought your product.
The best part is - you can tweak it on the fly to maximize your results.
So the next time you are planning for a marketing campaign, make sure digital marketing is in the list.
Like a man who refuses to go back to a normal phone after he has used a smart phone, you will never want to leave Seo Consutan out digital marketing once you have tried it.